Schema Markup Trends : What to Expect for SEO in 2024

Schema Markup Trends :  What to Expect for SEO in 2024
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In today’s highly competitive SEO scenario, staying ahead of the curve is essential for maintaining visibility and relevance. Schema markup is one effective method that has been increasingly popular in recent years. By providing search engines with structured data about your content, schema markup enhances the way your website appears in search engine results pages (SERPs). As we delve into 2024, it’s crucial to anticipate the schema markup trends that will shape SEO strategies in the coming months. Netstager a leading SEO Agency in Dubai specializes in advanced search engine optimization practices, digital marketing including schema markup, structured data, mobile optimization, voice search optimization, technical SEO and more.


E-A-T and Schema Markup:

Expertise, Authoritativeness, and Trustworthiness (E-A-T) are now key elements that play a significant role in deciding how high a website ranks in search engines. In 2024, expect to see a greater emphasis on incorporating E-A-T signals into schema markup. Websites will strive to provide structured data that reinforces their credibility and expertise in their respective industries, thereby bolstering their SEO performance.

Voice Search Optimization:

With the growing prevalence of voice-enabled devices and virtual assistants, optimizing schema markup for voice search will become increasingly important. In 2024, expect to see a surge in structured data aimed at enhancing the compatibility of web content with voice search queries. This will involve leveraging schema markup to provide concise, contextually relevant information that aligns with the conversational nature of voice searches.

Video Schema Markup:

As video content continues to dominate online platforms, incorporating video schema markup will be a game-changer for SEO. In 2024, expect to witness a rise in the utilization of schema markup tailored specifically for video content. This will enable search engines to better understand and index video assets, leading to enhanced visibility in SERPs and improved click-through rates.

Local SEO Schema Markup:

With the ongoing importance of local search optimization, schema markup tailored for local businesses will continue to evolve in 2024. Expect to see advancements in structured data aimed at enhancing local SEO, such as location-based schema markup for businesses, reviews, and events. This will enable local businesses to improve their visibility in geographically targeted search results.

AI and Advanced Schema Markup:

As artificial intelligence (AI) technologies become more sophisticated, expect to see advancements in advanced schema markup techniques. In 2024, AI-powered schema markup tools will enable website owners to generate and optimize structured data more efficiently, leveraging machine learning algorithms to adapt to evolving search engine algorithms and user behaviours.


As we navigate the dynamic landscape of SEO in 2024, staying abreast of schema markup trends is paramount for maintaining a competitive edge. From voice search optimization to video schema markup and beyond, embracing these trends will be instrumental in maximizing the visibility and effectiveness of your digital content in SERPs. As a trusted Digital Marketing Agency in Dubai, Netstager combines technical expertise with a deep understanding of current SEO trends. By anticipating and leveraging the latest developments in schema markup, businesses can position themselves for success in the ever-evolving world of online search.

Dulquer X Margin

Dulquer X Margin is a passionate writer contributing insightful content on the Mirror Eternally website. His current focus explores the captivating world of interesting articles, ensuring every event leaves a lasting impression.