Custom Packaging for Memorable Impressions
It is important for brands to make all your goods correctly. Because the first thing they need to do is set an exemplary impression in the market. We suppose we do not need to give an explanation to why you need to do that. You already know that you are up against this stiff or fierce competition. You have to make your mark. For that, you need to set strong foots in the market. You need to attract customers to your manufactured goods. Now you already know that is not an easy task. Especially when you know there are thousand similar products in the market, and you are trying to make the customer choose yours from the lot. But then again, why do you think the customer will want to buy your products. Well, the simple answer would be you are giving them every reason to. It’s being done through your Custom Packaging. You have the most amazing and memorable packaging that the customers cannot resist your products.
Custom Packaging That Can Last an Exciting Impression
So we are going to have a look at all the amazing things these packaging options can technically do for your business. And all those things that need to be done to make everything right and favorable. With that, the first thing we are going to focus on is all those things that you ought to be doing for your packaging. Everything that is going to help you in setting the best impression in the eyes of the customers.
Packaging’s 5-Year-Old Test
One of the most essential and key classic tests in marketing is brands ensuring they have a packaging that can pass the 5-year-old test. This means that brands need to have a packaging design that is clear, simple and appealing. Even the 5-year-olds should be able to get your product simply by looking at the packaging. The kiddies need to understand what the product is used for, just by looking at the boxes. At the same time, these 5-year-olds should be able to detect easily the products that have been placed on the shelves, only by looking at the packaging.
We will take into account the all famous Mr. Clean. This is perhaps one of the most iconic and recognizable figures. Even when 5-year-olds try to search for the product placed up on the shelves, they find absolutely no difficulty in finding it. However, you might wonder is it really that important getting into the tiny heads of adolescents? Well, the simple and straight answer would have to be a YES! Kids will mainly be attracted to everything visual. This is exactly what you need to be focusing on, therefore. With that, it’s fairly simple. You need to have the kind of packaging which is iconic in its own way.
Looking For Inspiration in Packaging Designs of Renowned Brands
The second key factor that you can try out would be turning to some of the most memorable and iconic designs that have set new trends for inspiration. But if you are wondering that this can be claimed as stealing, then you do not know what you’re doing. It’s not that you are going to steal the design to make a new one. You are simply looking at the designs of some of the known brands across the globe to get a bit of ideas, take inspiration, and get those creative juices going. You are trying to get inspired so that you can make something that will be equally as good and iconic. And as far as the stealing their designs and ideas go, you’re probably fine. It’s nothing like that at all.
Just soak in a bit of inspiration and think of completely new designs that are far creative and innovative. You need to add your own twist and spin to these iconic designs so that you are brewing up something completely new, exciting and refreshing.
Coca Cola’s Kraft Packaging Strategy for Success
For instance, you can think of the all-famous Coca Cola brand. This multinational entity is still worth nearly $75 billion, even after being in the running for over a century. Despite the company spending nearly 130 years in the industry, the entity still knows how to be able to compete. It still has what it takes to be in the lead effortlessly. But how on earth did the company manage to do that, still? We’re guessing you probably have this question in mind. Well, we have a simple answer for that. It’s the packaging of their products which is quite unique. This Kraft Packaging has this unique symphony of some of the most creative and best designing elements.
The Product Packaging Winning Design
Now we are going to have a closer look at the design of the packaging. First we will begin with the colors that have been used. Red: this color stimulates excitement. Now if you have a look at the font of the packaging, you can see they have used classic. This font seems to be fulfilling all necessary purposes of this idealistic and beautifully shaped bottle. Now let’s have a further closer inspection of the font – colored white – which appeals to both the kids and adults alike. However, they have a packaging that is fully backed by the item and its high standards as well. You must know both elements are important equally for the business to be a success.
However, Coca Cola has made all the necessary efforts to keep its design updated and trendy. This is probably the reason why it still hasn’t lost its touch.
Getting the Most Favorable Results with Your Cardboard Boxes
Now when you apply the same rules for your customized packaging options, you are going to get the most surprising and unexpected results. The one thing, however, you must ensure is the Cardboard Boxes packaging needs to be tested for these results to pop up. You must ensure your packaging is latest and trendy. Once you have done that, you will see how the brand image improves. The packaging will improve the value of the products. You will definitely be a favorite of the customers in no time.